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My Top Favorite Projects (so far)
1. Factor Creator House:
Objective:
Collect A LOT of content (broll, scripts, skits, etc.) from multiple creators for 2 different brands (Factor and EveryPlate). This helps build the asset library for the brands and opens up the possibilities for infinite creative concepts.
Why it’s a favorite project:
This was a great experience. We got to connect with a lot of talented creators. We collected a bunch of content that we were able to use for months (I could see it being used for years if branding stays the same). I truly think this was a powerful investment for our agencies goals because after the shoot we had TONS of content, concepts, and scripts to work with.
Results:
https://app.air.inc/a/bW1QdlXWt
2. Myndset Coffee Product Photography & Paid Ad Statics:
Objective:
Myndset Coffee was a new brand looking for product photography images for their website, Amazon seller site, and socials. The goal was to collect images that showcased the product and targeted their main consumers. Once the product images where completed, I used them to create paid ad statics for them to test different angels, consumers and formats on Meta.
Why it’s a favorite project:
This was for a friends brand and I was very honored and excited that they asked me to help with this product images and paid ads. I have a passion for product photography & coffee (especially this mushroom coffee, it is honestly one of my favorite coffees to drink) so combining the two was so much fun!
Results:
https://app.air.inc/a/bVK56An6S
3. Hanks Belts Comedy Skit:
Objective:
The client came to me with a funny skit idea, about a man who is trying to attract a woman, but gets denied due to his warn out, department store belt.
Why it’s a favorite project:
This was a project that I completed from start to finish. I wrote the script, shot the footage, & edited. I got to work with friends on this project, which was a blast. And it always fun working on a funny skit.
Results:
https://app.air.inc/a/byJm4ROtF
4. Lineage Provisions UGC:
Objective:
Create UGC videos for Meat Sticks & Beef Tallow
Why it’s a favorite project:
This one is a favorite because I’m really happy with the results and it was for a brand that I genuinely enjoy and support. Plus, I pushed myself out of my comfort zone with talking to camera video (I usually do VOs).
Results:
https://app.air.inc/a/bL7SGKFwo
5. Victoria Rose Park UGC:
Objective:
Create UGC videos for Victoria Rose Park art prints, showcasing the quality and targeting nature lovers.
Why it’s a favorite project:
This one is a favorite because I got to make videos for an artist that I love! I think her work is amazing and I had so much fun making this content.
Results:
https://app.air.inc/a/br1ezzT35
6. Lineage Provisions Back to School UGC:
Objective:
Create UGC videos for their Back to School Sale, showing case the meat sticks as a great back to school lunch snack.
Why it’s a favorite project:
This one is a favorite because I got to work with one of my best friends and her daughter, plus I'm super happy with the results. And the client was super happy with these as well.
Results:
https://app.air.inc/a/bcyfxphqD
